Delta Airlines To Fly Los Angeles To Newark, Why This Is So Complex

Delta Airlines, an Atlanta based carrier, to fly twice daily from Los Angeles to Newark, New Jersey. This came interestingly granted that Delta already flies to New York JFK up to ten times daily. Delta must view Newark as a big destination; they are flying the route twice daily, thats 88 business class recliners in each direction. Competitor United Airlines flies this route ten times a day, but that is a different circumsrtance; Newark is Uniteds trans-atlantic hub and will have connecting passengers. Just like Delta’s flight from Los Angeles to New York. Delta makes $449 million yearly on that route.  The odds are that number will go down because some of their JFK customers will fly from Newark for convneience. Delta is filling the flight with Newark being a destination that connects to Los Angeles and their recently expanded trans-pacific network.

What also makes this interesting is that Delta won’t be competitive at Newark and this route is fully directed at Los Angeles. Delta is expanding service in Los Angeles with intentions of winning all the business and credit card spenders through more routes and nicer lounges. Delta is looking for any media it can get in Los Angeles as it targets to drive United out. Expect a punch back from United and expansions from Delta and United, and maybe so American in Los Angeles.